Why Freedom is Your Greatest Asset as an Entrepreneur (and how to find it). ~ Carrie Elizabeth

Imagine you have expansive and unlimited freedom to envision, create and share your biggest dreams with the world. What would you do with this unconditioned freedom and limitless possibility? And how can you find this invaluable freedom so essential to the conscious entrepreneur ?

Big questions! Bigger answers. And an epic journey to receive them.

 Do you feel limited in your life or business ? Do you feel trapped, stuck and stagnant? Are you closing yourself into the same old routine, not sure how to get out of the rut? Or perhaps your business is going fine and dandy, but still coming up short of your ultimate vision.

Don’t sell yourself short. You have the capacity for infinite freedom and abundance. Once you learn how to tap into your limitless potential you can apply this expansiveness to create your dream business beyond your wildest imagination.

Freedom is the defining characteristic of an entrepreneur. There is no entrepreneurship without freedom. The economist Joseph Alois Schumpeter (1883-1950) wrote that entrepreneurs are optimistically self reliant and strive for excellence. This freedom, (or optimistic self-reliance), is what every entrepreneur is ultimately seeking.

Why is freedom the single most powerful tool for an entrepreneur(ess)?

“We’re gambling on our vision, and we would rather do that than make “me, too” products. Let some other companies do that. For us, it’s always the next dream.”

~ Steve Jobs

Being an entrepreneur is all about having a vision. 1910644_10100258191928521_4651704789510185620_n

 Our task is to find a way to manifest our vision in the world no matter what. We find the path that will allow our uninhibited vision to take hold in the world. Through outrageous efforts and tons of determination and belief we give our vision traction. This expansive path requires an immense freedom.

We are the risk takers.

We transcend and break through so many potential blockages and restrictions. We persevere despite all odds. We clear the path for new innovations. And we surmount the precipice of what was once considered possible: pressing forward into the great unknown.

We are the risk takers: we are the change-makers and we are the innovators.

We defy the extreme pressure of big corporations in favor of pioneering new frontiers. And, we make the impossible come true. Think about it: how many opposing forces does the entrepreneur overcome each and every single day to make their dreams come true? Your mom’s voice in your head scolding you as a failure is reason enough to crawl into a cubicle.

The Myth of the Glamourpreneur


This is not a glamorous profession.

The myth of the glamourpreneur is false. As entrepreneurs we must turn on a dime. We are putting everything all on the line to make our vision come alive.

We sweat to make our dreams come true.

The entrepreneur’s lifestyle may appear glamorous as we zip around the world free from corporate ridiculousness, cumbersome bureaucracy and heavy institutionalization. Yet, anyone knows the reality of mind numbing hours of digital work. Just when you think you can’t continue gazing at your screen for one more minute, you find a second wind to finalize that outstanding, minuscule technical problem you’ve been trying to solve for months.

There are many sharks in the water. There are many sandpits waiting to bury you alive. And there is no Prince Charming going to save you from that abyss.

So why do we do this? Because we care. We have a burning desire to make a difference in the world. We will make our mark. We will leave something behind. We are not afraid to ask: what do you want your legacy to be?

Freedom as Liberation.



Of course freedom means many things to many people. In yoga freedom is Self-realization, and Self-knowledge.

Freedom is mokṣha (मोक्ष).

There is a moment in one of the well known, Vedanta Master Mooji’s many Satsangs that always brings tears to me. (The devotee’s of this wise sage generously share his life-quaking, soul-shaking Satsangs on YouTube.) The video shows a devotee’s sincere plea to the master,

“I want to be free.”

And the master replies with so much compassion, love and knowing,

“You are free.”

He goes on to explain that it is only because you believe your thoughts that you are bound to this limitation. You wrongfully believe yourself to be limited. This is a very simplified spiritual truth that has to be understood and lived as embodied wisdom to take effect in our lives.

Sitting with great teachers (even if only on youtube for now) so you can stand on the shoulders of giants, and correctly practicing yoga and meditation with teachers from an established lineage are helpful tools to realize that you truly are freedom itself.

Just ask Steve Jobs.

“Your time is limited. So don’t waste it living someone else’s life. Don’t be trapped by dogma: which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”

~ Steve Jobs

The last gift Steve Jobs gave to his closest family, friends and colleagues was a copy of Sri Paramahansa Yogananda Ji’s famous book Autobiography of a Yogi. You can read it here online for free. Jobs planned his own funeral ceremony and at his memorial guests were given this sweet, essential, beautiful, truthful book of a great master’s quest for freedom. Jobs had traveled to India in 1974 after reading this seminal yogi text that inspires and provokes so many seekers on the path. He continued to pursue self-realization and spirituality in a Japanese meditation hall.

“He (Steve Jobs) could invent things that no one had ever dreamed of… There were no roadblocks in his mind. Nothing that said, ‘Oh no, you can’t do that.’”

 ~ Les Kaye

As entrepreneurs we encounter and must transcend seemingly insurmountable odds and challenges every single day. We can choose to either contract, be bound and blocked by obstacles on our path to freedom in the limited realm of the ego. Or we can transcend and expand infinitely into Self-Realization under the guidance of masters like Yogananda.

When you are free (if only for a moment as a spirited wind catches you in a fleeting moment of awareness) then what are you free from? 

You are free from pain and suffering.

You are free from limitations.

You are free from fear of failure. 

Freedom brings us the ability to serve others more selflessly, more fluidly, more beautifully from the depths of our heart and soul. It allows or vision to effortlessly unfold and our ability to manifest heaven on earth to come into fruition.

When we are free we can offer the best of ourselves, every single day, no matter what comes up. We can live up to our highest potential. We can give of ourselves and make our offerings to the universe in the purest, most direct, emboldened, inspired and profound way possible. We can make our vision a reality, and share it with the world with the greatest possible impact.

When we say we are free it means we are free from the illusion of suffering (called Maya or Samsara in yoga). W suffer because we cling. And so to find freedom we must let go, we must surrender again and again and again and again in every moment, in every breath, in every step of our business development.

Of course there are many different ways to look at freedom. It is a massive topic far beyond the scope of this sweet little, well intended blog post. My point here is to look at how and why freedom is the greatest asset for an entrepreneur and to what end. Steve Jobs knew it on the most profound level as indicated by his final gift to his beloveds. And you know it too.

Your soul, you very nature, is longing to be free. 

I look forward to sharing tools with you for how to achieve this surrender to allow your business to effortlessly manifest with beauty, grace and abundance in the coming blogs, or a consultation.

We must surrender in this way as we build our businesses and share our vision with the world. The conscious entrepreneur’s optimistic self reliance is the search for freedom, which is the quest for liberation.

May all beings be happy and free from suffering.



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